GIBBS SR & CADBURY adverts

Today in class we watched the contrast of the two adverts the first advert was the GIBBS SR which was from the 1950s which was very traditional I felt it was very ahead for those times. It was manly factual and very basic use of props I felt , TV camera was only just in so that advert would have seemed very head for those times. There was alot of scientific nolege combinded into the adveret about what this product will do to improve your teeth and your life.

The second advert we watched was the Cadbury's chocolate advert which was very clever and its from the 1990's. The way it was so clever was that most of the details represent the chocolate bar its self from the packaging to the ingredient to the chocolate. The womens clothing was purple like the packaging on the choclate bar and she was black which might have represented a choclate being very nice as they represented a very attractive model. The man looking through the belnoculers stuff comes out of them which turns into milk which looks like the cadburys two milk buckets with the milk comming out.